Enabling All Small Business Owners Equal Access to the Funds They Need

To ensure equal access to capital, Generedge’s small business owners rely on mission-driven lenders and SBA-backed programs. These lenders focus on fair underwriting, specifically targeting women, minorities, veterans, and rural entrepreneurs to bridge persistent lending gaps.

Minority and women-owned businesses are historically approved for loans at a rate roughly 50% lower than non-minority firms. 

We believe that Equal Access Financing isn’t just a tagline – it’s an economic necessity.

Financing Solutions for Business Borrowers

We connect business borrowers with a network of credit unions, CDFIs, and  community lenders that offer rates and terms aligned with each borrower’s needs, without regard to their race or gender.

Where Technology Meets Advocacy

We offer an AI-assisted loan origination platform to a growing  network of lenders who are actively seeking to deploy capital to women and minority entrepreneurs.

While GenerEdge operates within a national network—accessing  minority MBE/WBE businesses across all 50 states — we specialize in hyper-local delivery. Our platform uses a national lender waterfall to deliver high-intent business loan requests from business owners exactly within a lender’s field of membership.

Leadership

CEO and co-founder Tracey Wiseman, started this woman-owned firm dedicated to financial inclusion in 2022. With deep roots in growing social-purpose organizations and  tech start ups, Generedge is the digital evolution of her 25 years in community development.

Partner Stephen Pool, VP of Finturf, developer of Safeturf’s 360° risk management, and founder of a Green Bank, has dedicated his career to building secure financial ecosystems.

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“I started GenerEdge because I saw too many brilliant entrepreneurs stalled by a banking system that wasn’t built for them. We’re here to turn a “No” into “How can we help?”  Tracey Wiseman

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