Development Partners for Multi-Family Projects
We connect large and small multi-family developers who are seeking partners to develop multi-family projects.
We connect the partners with low interest-rate development, construction and permanent financing for their multi-family developments.
- GenerEdge, Inc. · founded 2022
- St. Petersburg, Florida · developers nationwide
- Credit unions, CDFIs and community banks
- No up-front fees · paid only at closing
Two ways GenerEdge helps
Multi-family joint ventures
Developers and builders matched as partners, with development, construction and permanent financing connected to the project.
Start a project →Business financing
Working capital, lines of credit, equipment, receivables and inventory financing from $50,000 to $1 million for contractors and small business owners.
See business financing →Two sides of every multi-family project
Some developers have the site. Others have the team to build it. GenerEdge introduces them to each other and connects the financing to the partnership.
Developers with a site
Land, a permitted phase or an existing community with room to grow — and a need for a partner who can carry development from concept through completion.
Builders ready for the next project
Experienced multi-family builders looking for their next ground-up project, from small developments to large communities.
The financing behind it
Low interest-rate development, construction and permanent financing through credit unions, CDFIs and community banks.
How a joint venture comes together
From a first conversation to a funded project. GenerEdge stays involved at every step.
Tell us about your project
Share the site, the phase or the capacity you bring. A phone call, or the application below, is enough to start.
We find the match
We introduce you to a developer or builder whose experience fits the project — and whose timing fits yours.
Partners define the roles
The partnership terms are worked out between the partners. GenerEdge facilitates the discussions as needed.
We connect the financing
Development, construction and permanent financing from low interest-rate lenders, with the file reviewed before underwriting.
Our loyalty is to the project, not the lender
GenerEdge works as the borrower’s agent. Thirty years of learning which low-cost lender will handle a request quickly and fund the amount you need.
- Client advocate
Our primary loyalty is to the borrower, not to any lender.
- Unbiased lender matching
An independent search for the lowest borrowing costs across credit unions, CDFIs and community banks.
- Approval-ready files
Underwriting reviewed, with red flags resolved before submission.
- With you through funding
We stay on the file from application to closing and disbursement.
- No up-front fees
Our fee is only payable if and when the loan closes.
The people behind the partnerships

Steve Wiseman
COO, Multifamily Development & FinancingSteve leads GenerEdge’s multi-family work: bringing developers and builders together and connecting their partnerships with development, construction and permanent financing.

Tracey Wiseman
CEO and Co-FounderTracey started this woman-owned firm dedicated to financial inclusion in 2022, building on 25 years in community development.
Frequently asked questions
Is GenerEdge a lender?
No. GenerEdge is a connector. We introduce developers to partners and to third-party lenders, and we help prepare and guide the file, but approval, rates and terms are determined solely by the lender.
What does GenerEdge charge?
There are no up-front fees. Our fee is only payable if and when the loan closes.
What kinds of projects do you work on?
Multi-family developments, large and small. The builder application also accepts mixed-use, commercial and land-development projects.
What financing can you connect?
Development, construction and permanent financing for multi-family projects, through credit unions, CDFIs and community banks that offer low interest rates.
I have a site but no partner. Can you help?
Yes. That is exactly what the joint-venture program is for. Tell us about the site or the phase, and we look for a developer or builder whose experience fits it.
Where do you work?
We work with developers across the United States, and meet in person in Florida.
How do I get started?
Call us with the green button on this page, or submit the builder application below. We come back with the partners and lenders that fit the project.
Apply
Tell us about the project. We come back with the lenders that fit it and what your file needs before it goes to underwriting.
No up-front fees
The fee is only payable if and when the loan closes.
Prefer the phone?
Call (727) 370-0200 or email info@generedge.com.
Let’s talk about your project
Call us. We look at the site, the partner you need and the financing that fits, and tell you what comes next.
Call us · No obligation. No up-front fees.